Merry Christmas! And thank you for your gift to us.

12/19/2016

For us?!?

What a nice surprise! Our web-hosting service tells us you visited our pages more than 185,000 times during 2016. We're so proud of this gift, we saved the red ribbon and included it on our banner up above. Thank you very much.

Our holiday wish for you is the company of friends and family during this beautiful season, and good health and good humor throughout the new year.

"Hey Santa... while you're up, would ya grab us one, too?"

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The Author

Dan Fox is a real beer guy.

For more than half his 30-year career at ad agency, Foote, Cone & Belding, he ran the Coors Brewing account. Leading a group of dozens of advertising professionals, Dan also personally wrote the Pete Coors "Somewhere near Golden, Colorado" commercials, designed the Coors NASCAR graphics, authored sales-convention speeches, and most important of all, formulated marketing strategy for virtually every Coors brand, including Coors Light, Keystone, Killian's Irish Red and more. His proudest achievement? "Our team had every Coors brand growing at once."

Over his advertising career, Dan was personally involved in the analysis, planning and creation of thousands of ads for a variety of products and services. By way of this blog, he freely shares his expertise about what works, and what doesn't, when it comes to selling beer.

If you're in the beer-marketing business--or just interested in the subject--you may want to read what "HeyBeerDan" has to say.

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